Those words can either get a cheesaholic frenzied in anticipation of a major cheese binge, or they may throw a serious damper on your appetite. There is something about food going on sale, never mind fermented dairy product, that always has me a little guarded. So I decided to get an answer from an experienced cheese retailer as to why cheese goes on sale. I asked my friend and illustrious cheese monger Ken Liss of Premier Cheese Market in Minneapolis what his perspective was, and this is what he had to say:
Why do cheeses go on sale? Well, sometimes they are reaching the end of their ‘useful’ life but are still good to eat. In other words, they are good right now, but may not be in a week or so. Another more common reason is that we’ve got too many of one kind and want to move them before they reach their ‘end date’. Lastly, sales are always a good old-fashioned way to get customers into the store!
So if the cheese you want is on sale, ask your cheese monger what the reason is. Keep in mind that if the cheese is really only a few days from being passé then you will want to buy small amounts. Finally, insist on tasting a sample before buying.
Happy shopping!
My favorite is: It's Not You, It's Brie...
That's also a blog. Check out my cheese musings at http://cheesenbread.wordpress.com
Posted by: AWR | September 21, 2009 at 07:50 PM
That's a good Cheese promotion! Keep it up.
Posted by: Cheddar Cheese | September 10, 2009 at 07:55 AM
OOPS! I forgot to say Life is Gouda..Life is Betta with Feta..for more humorous cheese sayings...aprons,tea towels,t's,etc.
Check out..the cheese at.. www.wearablevegetables.com
Posted by: g.sperling | June 27, 2009 at 01:00 PM
I am a cheesaholic, as well. You might like this cheese humor..
check out the cheese category..www.wearablevegetables.com
Pass it on to fellow cheesaholics.
Posted by: g.sperling | June 27, 2009 at 12:56 PM